Introducing PROS AI Agents

Revolutionize how your business operates with
PROS AI Agents.

Price Optimization & Management

Leverage real-time analytics and powerful AI to optimize pricing strategies and maximize revenue and profitability.

Digital Selling

Simplify complex selling with automated configurations, accurate quotes, and real-time digital experiences.

Airline Retailing

Tailored, data-driven pricing strategies and modular commerce platforms designed for today’s airline industry.

PROS drives results, optimizing every sales interaction and every transaction, from an individual customer purchase to large-scale global orders, accelerating growth and maximizing profit.

The PROS Advantage

Explore the Platform

Real-time Analytics

Gain unparalleled insights on market trends, customer behavior, and demand patterns. Make faster, smarter decisions with data-driven clarity and confidence.

Predictive AI

Harness the power of industry-leading AI to forecast opportunities, adapt to changing conditions, and identify the most profitable strategies for your business.

Powerful Automation

Streamline workflows and eliminate manual inefficiencies with automation tools designed to enhance productivity and ensure accuracy at scale.

Customer Stories

See how companies across industries use the PROS Platform to outperform the top and bottom line.

The PROS Platform serves as the backbone of BASF's pricing processes.

Dieter Weeke

Product Manager, Digital Pricing

By enabling our sellers, we’ve transformed the customer experience—going from 0% self-service eight years ago to 75% today.

Jennifer Dudley

VP, Global Configure Price Quote

Our pricing strategy, powered by PROS, helps us avoid the commodity trap and position value at a market-relevant price point for our customers.

Mark Davis

Vice President, Pricing

By leveraging PROS, we are able to offer tailored pricing options that meet the needs of our travelers, enhancing overall experience and driving customer-centric commercial offers.

Stefan Kreuzpaintner

Senior Vice President, Commercial Customer Offer

PROS Offer Marketing solutions have created so much efficiency for us and have truly been like an extension of our marketing team.

Angela Vargo

VP of Marketing

A Leader In CPQ

PROS Named a Leader in Configure, Price, Quote applications by Gartner® Magic Quadrant™, Forrester Wave™ & IDC Marketscape

Industry leaders partner with PROS

Book a Demo With An Outperformance Expert

Meet with a PROS professional. Put the product—and our service—to the test. Together, we’ll help your company perform to its potential.

Additional Resources

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Customer Outperformer Awards

Recognizing PROS customers who redefine success through innovation, transformation, and measurable impact.

6 Quick Pricing Wins to Manage Tariffs

Tariffs create cost pressures, prompting businesses to adjust pricing, supply chains, and customer strategies. Quick pricing wins can help offset their immediate impact while longer-term solutions develop.

What Exactly is Dynamic Pricing in the Airline Industry?

Let’s think critically about the word “dynamic,” meaning constant change. When we think about the concept of airline pricing, we often think about the inherent static nature of the filed fares.